Building Bridges in California's Utility Landscape
California's utilities landscapes are complex and ever-evolving ecosystems. From drought awareness and wildfire preparedness to new sustainability initiatives, effective communication is paramount to success. Hard Hat Communications, your California-based marketing communications consultancy, bridges the gap between your goals and the communities you serve.
We empower businesses across the Golden State to meet their communication objectives with data-driven, results-oriented planning and execution, including:
Municipal Public Works Departments
Established Utility Companies
Construction Organizations
Pivoting Companies
New Businesses
Meet Our Team
Talia Wise
FOUNDER, PRESIDENT
Marketing Communications Leader with 25+ years of experience driving results across multiple industries. Strategic, innovative, and growth mindset enables quick mastery of new sectors, products, and services, resulting in successful product launches and market strategy creation. Demonstrated history of working with cross-functional teams to develop communication strategies that synthesize complex and disparate inputs to create clear and compelling, persona-based integrated messaging that aligns with campaign and organizational goals. A mature, proactive, creative and flexible team leader focused on achieving results in dynamic, fast-paced environments. Talia is a warm, compassionate Californian who loves her son, her dog, and learning new things…and tries not to get too woo-woo.
________
Chris Oldaker
VP of MARKETING & TECHNOLOGY
Digital marketing strategist and storyteller with 15 years of experience bringing brand stories to life across a variety of mediums to drive authentic connections and measurable results. A seasoned leader of marketing and creative teams, specializing in using data-driven insights to develop innovative integrated marketing plans and campaigns that attract, engage, and convert audiences with high-performing content and creative. With experience that spans live events and entertainment, higher education, publishing, technology, and public sector services, Chris is a versatile expert in marketing and advertising with the perfect solution for any challenge.
________
Your Comprehensive Communication Partner
From Audit to Action We go beyond simply creating marketing materials. Hard Hat Communications offers a comprehensive suite of services designed to take your communication strategy from audit to action, ensuring measurable success. Here's how we navigate the journey with you:
In-Depth Marketing Communications Audit
Our first step is to gain a clear understanding of your current communication landscape. We conduct a thorough audit that examines your existing marketing efforts, identifies areas of strength and weakness, and uncovers opportunities to optimize your communication spend. This includes analyzing your messaging, target audience identification, content effectiveness, brand positioning across different channels, and existing KPIs.
Strategic Planning Tailored to California
Leveraging our deep understanding of California's unique and ever-changing utility landscape, we develop a customized and flexible communication strategy specifically designed to meet your needs. We consider factors such as your location, service offerings, target audience demographics, regulatory environment, and current communication challenges. Whether you're aiming to educate the public about water conservation, promote renewable energy programs, or enhance wildfire preparedness outreach, our California-focused approach ensures your strategy addresses the specific needs of your stakeholders and the region you serve.
Content Creation for Maximum Impact
With a strategic plan in place, we bring your communication vision to life. Our team of skilled content creators develops engaging and informative messaging across various media formats. This includes crafting website copy, press releases, social media content, educational brochures, and targeted email campaigns. We ensure a consistent brand voice resonates with your audience across all communication channels.